Ocean Crest Hotel – Turning Rate Chaos into Predictable Revenue
“Hotelitix completely changed our pricing discipline. The AI optimizer sees things our team missed for years — it feels like having a revenue scientist on staff.”
— Michael Thompson, General Manager, Ocean Crest Hotel
Background
Ocean Crest Hotel, a 65-room beachfront property in Goa, was struggling with inconsistent occupancy despite strong seasonal demand. Their manual rate updates were often delayed, and competitor tracking was mostly guesswork. As a result, they frequently underpriced premium weekends and overpriced shoulder days — leading to significant revenue leakage.
Challenges
- Manual rate management with delayed response to market changes.
- No visibility into competitor pricing or demand trends.
- Sudden revenue drops during peak weekends due to outdated rates.
Hotelitix Solution
After onboarding to Hotelitix SmartRate Monitor and AI-Powered Rate Optimization, automated rate checks and forecasting models were deployed and tuned to their booking patterns. The Day View Analysis provided clear visibility into daily revenue gaps, while Auto Rate Push synced real-time price updates seamlessly to their OTAs and PMS.
Results
- 21% increase in ADR within 60 days.
- 16% rise in occupancy through optimized weekday pricing.
- Eliminated manual rate errors entirely.
+21%
Increase in ADR
+16%
Rise in Occupancy
0%
Manual Rate Errors
“Hotelitix’s AI engine has given us unmatched control and clarity. We no longer guess our pricing — we act with precision.”